TikTok is introducing a updated setting that allows them to lessen the volume of AI-created media appearing in their timelines. This move comes as the service announced that it currently hosts over 1 thousand million content made with AI.
Testing and Rollout
This change is in a pilot phase over the next few weeks before a widespread rollout. This advancement aligns with a increase in AI-generated material, driven by new content generation software.
The Broader AI Trend
It has been noted that approximately a tenth of the most rapidly expanding content creators on a popular video site only show content made by AI. A significant portion of this content is classified as “AI slop”, a label for substandard, mass-produced content that is often nonsensical or surreal.
“We know from our community that numerous viewers like content made with AI tools, ranging from computer-generated images to informative clips, and we intend to provide users the option to adjust the amount of that, according to their own preferences,” stated a platform representative.
AI on the Platform
TikTok disclosed that there are now 1.3 billion videos on its app tagged as AI-generated. In total, over 100 m media items are uploaded to the service each day, making AI content a relatively small part of its total content library.
Customizing Your Feed
Members will be in a position to decrease or raise the volume of AI content they see by opening the content preference option in the platform and selecting the AI content topic. Additional categories that currently be controlled under the tool encompass current affairs, fashion, cosmetics, and movement.
Content Labeling and Policies
The platform’s rules oblige users to identify lifelike AI-made content, and it prohibits harmful fake videos of public figures or critical incidents. Any authentic-looking AI video that is unmarked can be deleted under its community policies.
Additionally, the service will from now on attach an AI-generated tag to content produced via its proprietary AI systems, or identified by an industry-wide initiative for recognizing AI-generated material. This measure is intended to stop users from trying to bypass the disclosure requirement.
Educational Initiatives
The company is furthermore launching a two million dollar educational fund for experts and institutions to develop learning resources about using AI responsibly. This program will benefit charitable organizations specializing in teaching programming and robotics.
Platform Protection
The platform has defended its content review process, following controversy over plans to lay off a large number of safety staff in the United Kingdom. TikTok is set to eliminate 439 jobs in its content moderation division in its British office, with labor groups and internet security professionals voicing alarm that humans are being replaced by automated systems.
A company official stated that people-led review would still have a role, but AI can shield workers by filtering out the most harmful content prior to it gets reviewed by staff. The company reported a significant reduction in disturbing and violent content reviewed by content reviewers over the last 12 months due to intervention by its AI tools.
It is vital to combine people and machines to ensure user safety,” she said. “We’ll have people as part of that process, but we also think it’s extremely critical to reduce exposure to harmful content as quickly as possible, which is where a extensive automated help is really helping us work at speed.”
